Keyword Research: A How To Guide With Video Tutorial.

Learn a practical way with the help of a video tutorial on how to do keyword research using Google Keyword Planner.

In my previous blog post on How To Start A Blog – Introduction I gave an introduction of how to start a blog website.

Before you start creating a website or start a blog post, we need to do keyword research. Keyword research is important as it will determine whether it is good to start a niche website or blog post.

In the video below I will do a real life practical video of me researching keywords for my niche site or a blog post.

4 Steps to Keyword Research

Step 1 Set up or log in to Google Adwords Website.

1.1 Click the link Google Adwords Keyword Planner or go to https://adwords.google.com.au/KeywordPlanner

1.2 Click “Sign In” if you have an account, or “Create an Account” if you need a new account.
Sean Wroe - Google Adwords Sign in

1.3 For “Create an Account” Fill in the required areas and click “continue”.

Sean Wroe - Create an Account Google Keywords

1.4 Once you have signed in you will get a screen that looks like this.

Sean Wroe - Home Screen

Step 2. Use Keywords Planner Tool

2.1 Click Tools in the top right and Click “Keywords Planner”.

Sean Wroe - Keywrods Planner Tool

2.2 Click “Search for new Keywords using phrase, website or category”.

Sean Wroe - 2.2 Click "Search for new Keywords using phrase, website or category".

2.3 Under “Enter one or more of the following:” type in the keywords or phrases you want to research. Then click the blue “Get Ideas” box.

Sean Wroe - 2.3 Under "Enter one or more of the following:" type in the keywords or phrases you want to research. Then click the blue "Get Ideas" box.

Step 3. Analysing the information

3.1 In this example using marathon training you can see that under the:
“Avg. monthly searches” – 10K – 100K
“Competition” – Low

In my opinion, this would be a good keyword to use for a website or blog post.

Sean Wroe - 3.1 In this example of using marathon training you can see that under the: "Avg. monthly searches" - 10K - 100K "Competition" - Low

3.2 Under “Keyword (by relevance)” look at other keywords. Doing so will assist you for future blog posts or website niche.

3.3 Generally speaking, I like to keep my keyword research higher than 1000. I also try and pick keywords in the “Low” competition category.
You can pick in the higher competition, but it will require more work to get the ranking on Google.

3.4 Jot down some ideas of other keywords and you can use them for future blog post.

Step 4. Check with Google

4.1 Go to Google and research your keyword.

By doing this, you can see what other websites are out there searches you get.

Also, check your local Google directory as well. For example, www.google.com.au to see what sites come up.

Sean Wroe - 4.1 Go to Google and type in your keyword that you are researching. By doing this, you can see what other websites are out there searches you get.

4.2 Click and see what the other websites are. Research to see if you can do a better job at creating content for this niche site or blog post.

4.3 Scroll to the bottom of the page and look at “Searches related to marathon training”.  This can give you other ideas for keyword research.

Sean Wroe - 4.3 Scroll to the bottom of the page and see "Searches related to marathon training" for other ideas for keyword research.

Keyword Research Conclusion

It is important always to do keyword research if you want to create a niche site or a blog post. It helps you to see whether keywords are getting searched and allows you to check out the competition.
This method is a basic way of doing research and a cheap and free way to do keyword research. Software or other programs for keyword research is out there, and when I get some future funds, I will buy them to help me in this process.

I hope this blog post has helped you.


Comment below if you have a question about any of today’s content or if there are any topics that you want me to cover.

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Keyword Research“I am an inspiring, visionary, expert, entrepreneur and performer, influencing and helping others in the world to live passionate, engaging, positive-minded lives and getting everyone to “Win Their Own Personal Olympics.””

Sean Wroe’s Blog
Skype: Sean.Wroe
Email: sean@seanwroe.com
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PS. Like My Blog About Keyword Research? Check Out My Other Blog How To Start A Blog – Introduction!


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